Real Estate on an iPad Workshop – Apple Store Pres. Notes Sept.28,2011


My goal with implementing new technology and the iPad specifically:

-To make/keep Real Estate more personal.Yes,that’s right!
-Increase the quality of information that we give/provide to our customers
-Increase freedom and convenience for our customers
-Create more efficiency so that we can focus more on the things we would rather be doing! Prospecting for new business, to more time with our families!
-Bring much needed, increased professionalism to the Real Estate industry.

So, lets start with a day in the life of a Realtor® who uses an iPad

– Prospecting, door knocking, FSBO’s, Expireds, etc. Working with Buyers… You have solid data at your fingertips. No more going back to the office.

o Title company apps like “Agent First” allow you to pull up tax record information instantly on any property.
o Fidelity Bottom Line app allows you to quickly figure out closing costs and house payments.
o MLS-Touch allows you to pull up to date MLS information from the field in a simple interface

– Presentations with Listing or Buying prospects

-Keynote is a great App that allows you to do a full presentation with your prospect on the fly. NO more books

-YouTube or Videos to showcase your other Virtual tours, commercials, or Video Testimonials!

-Google Earth for showing clients/prospects the aerial view of the property. Lot size, shape, location, proximity to shopping, schools, freeways, etc.

-Use Safari to showcase your Website, and online presence. Realtor.com, Trulia, Zillow, etc.
-Safari for using statistic programs like TRENDGRAPHIX

– Penultimate App for taking notes about the home and use as a Talking Pad

– ZIP FORMS Mobile for the iPad! Newly updated and user friendly! Sign up at http://www.CAR.org

– SIGN-N-SEND APP…. Actually sign the contracts ON the iPad!!!! And email COPY…. to all parties directly.

No one can ever say that you didn’t give them a copy of what they signed again!

– Fax It App… You can fax those contracts if needed to any fax number directly from your iPad

– Scan to PDF App – For iPad 2 only. Or iPhone. Camera needed. Scan documents and send via email or Fax it!

– Open Home Pro App – A great app and electronic guest register with an instant email follow up and price update feature!!!!

Other great Apps:

– Pages App Word, Excel, PPT
– Dropbox – Have everything with you, everywhere!

About Brad Pearson

Regional Vice President, Coldwell Banker Residential Brokerage Orange, San Diego, & Riverside Counties.

Posted on September 28, 2011, in Education/Coaching, Uncategorized and tagged . Bookmark the permalink. 5 Comments.

  1. I will definitely attend!

  2. I will attend, I have a new iPad and I want to learn how to use it for my business.

  3. good job.. I would like to attend your next class.
    Thanks.
    Mike Patel

  4. Great goods from you, man. I’ve understand your stuff previous to and
    you’re just too magnificent. I actually like what you’ve
    acquired here, certainly like what you are saying and the way in which you
    say it. You make it entertaining and you still care for to keep
    it sensible. I can not wait to read far more from you.
    This is really a terrific web site.

  5. Have you ever thought about publishing an ebook or guest authoring on other websites?
    I have a blog based on the same topics you discuss and would really like to have you share some stories/information. I know my viewers would appreciate your work.
    If you are even remotely interested, feel free to shoot me an e-mail.

Leave a comment