Meet the New Creative Marketing Group at Coldwell Banker!

It’s a wonderful thing when a person says they are going to do something spectacular and even more wonderful when they accomplished what they said they would do!  Less than 6 months ago Leeann Iacino joined Coldwell Banker Residential Brokerage as the Vice President of Operations with a vision to dramatically improve the already great marketing operations being offered by the firm.   While being in charge of multiple different departments, Leeann’s focus on Marketing was paramount as she recognized how critical marketing would be in the newly shifted marketplace to both agents and customers!

Meet our marketing team!

Meet our marketing team!

It’s incredible to be part of such an incredible company and witness the total transformation and commitment put forth when it comes to marketing!   While so many companies consider marketing to be to be a great buzz word to use to attract agents, the end result is often underwhelming at the ground level where it really matters.  Valiant and heroic efforts are made by great people who have a genuine desire to deliver great products and services, yet are stretched beyond belief and understaffed for the eventual demand.  The better the marketing people and materials are, the higher the demand and more pressure to deliver on a larger scale.    This is where Coldwell Banker Residential Brokerage has shown a continuous commitment to deliver incredible marketing staff, support and service to the agents within the firm and ultimately the customers that hire those agents to sell their homes.

It takes many great and talented people for a company to succeed in offering world class marketing products and services to it’s agents and customers!

From having a full CREATIVE, STRATEGIC, and ADVERTISING team to full time experienced MARKETING COORDINATORS in every branch, Coldwell Banker Residential Brokerage has successfully covered every critical aspect of marketing to ensure the agents receive the highest level of products and services, while positioning and even refreshing an already world class brand… COLDWELL BANKER RESIDENTIAL BROKERAGE!

With this constant retooling, growing, and improving of our marketing approach, and almost obsessive commitment to results, it is no wonder why so many agents choose to affiliate with Coldwell Banker because of the amazing marketing tools and support offered!

If you are currently lacking in marketing tools or support, or have never seen what Coldwell Banker has to offer, please don’t hesitate to call, text, or email me directly at (714)782-2723 or,  and I would be happy to schedule a private confidential appointment with our Marketing Coordinator!


Click to learn more!

Click to learn more!

About Brad Pearson

Regional Vice President, Coldwell Banker Residential Brokerage Orange, San Diego, & Riverside Counties.

Posted on April 28, 2014, in News and tagged . Bookmark the permalink. Leave a comment.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: